Yes, that's the problem Cougar, collectors will keep on buying so the factories are never in a hurry to make improvements. Women's reps have been a real issue in that regard - we have so few 'good' ones, most are a joke and don't even exist in the gen world. The new Ladymatic will fly out the window, proving that women do care about accuracy, as do the men who buy them for their female partners.
I like looking at men's watches, but I could never carry them off (though I did find myself ogling a Daytona in the AD today, and wondering if there was a good reproduction of it!).