Mark Eleven Posted March 11, 2011 Report Share Posted March 11, 2011 (edited) I found this online at: http://www.hec.unil.ch/cms_irm/Gautschi.pdf It's a student's master thesis from 2005. It may not be most up-to-date (a lot has changed since 2005), however there is still a lot of information which is very interesting. In this paper, it also has a marketing positioning matrix for the various Swiss watch brands. Edited March 11, 2011 by Mark Eleven Quote Link to comment Share on other sites More sharing options...
mactower Posted March 11, 2011 Report Share Posted March 11, 2011 Number of large brands exempt from the diagram. Interesting though. Quote Link to comment Share on other sites More sharing options...
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