If a few folks did that (cancel) I would bet it would get their attention. These guys have sold so many Rolexes, they believe that they ARE Rolex!! Kick everyone around and they just keep coming back for more.
I think that the one thing that folks cannot abide is lack of communication. A simple mass email to every preorder person, "sorry guys, the watch is delayed for xx days or weeks, due to some improvements that we asked the factory to make" now everyone is happy at least for a week or so. Silence always takes on sinister connotations, " they have a problem, something bad is wrong, they went south with all the deposit money,etc.,etc."
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