RE: ASKMEN
Any magazine/website with word 'Men' in the title is usually a piss poor excuse for a magazine. This applies to 'Mens Health', 'Ask Men', 'Mens Fitness'. These are advertiser driven dribble with half-ass, half-true articles. I think their target audience is high school educated, too chicken to buy Playboy, and too intimidated to buy GQ/Esquire, and buys into "pop" fitness article of the day.
(Sorry about the rant, I have been cornered at parties by dumb-dumbs citing the latest diet/fitness/style craze from these rags)
As far as PAM popularity goes. I think the gen market is up/steady, and in the rep world people are just trying to cash in on the popularity of pieces not getting worn as much. My local AD has actually 'expanded' their PAM section.
More Observations from my local AD:
Panerai Section - LARGER
Breitling Section - A 'touch' smaller
Rolex Section - Same size, but less product on display (could be Basel transition)
TAG Section - Same size
Jaeger Section - LARGER
Chopard Section - LARGER
Cartier Section - Same Size
Ebel Section - A 'touch' smaller, going back to classic designs
Patek Section - Same Size