This is my best watch shot.. I like good DOF to achive good sharpness all over and use a small lightbox. I am just in the initial phase of learning Photoshop, and I still do not have a proper macro. My old D1 still does a decent job, especially with the excellent 18-70mm which is standard on the D70s. But compared to newer cameras, the pictyres require a bit more work afterwards.
By the way, I just bought a Hasselblad 500 C/M with an old chrome Planar 80/2.8 lens, but I bought that for other purposes than watch photography. Just as a big boys toy, I have "always" wanted a Hassy, just like I "always" wanted a Rollie...
The watch is an Air-King from Silix, with real aftermarket service box..
It is all about light...