The Vulcain Cricket was a VERY popular watch in the 50s, 60s, and 70s. Many presidents wore them. I read an article where LBJ visited Switzerland and had an assistant buy up all of the he could find that day while there, another story in the same article was about a president giving a speech about buying American and taxing imported goods and his Cricket went off during the speech, essentially outing him as a hypocrite. I believe they were the first watch of their kind, if not the first then they were the first to catch on.