Rolex DateJust with error SWISS MAD

[mansun]

"Swiss Mad" will l bring it back Rolex.....its the real deal. Regards Mansun

 

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[automatico]

Yep it's wrong.  Should be MAD SWISS.

[dreamalaska]

There may be a market for having an authentic watch with the face error. If you ever get it serviced at one of their authorized service centers they’ll probably replace the face. They’re notorious for “upgrading” vintage Rolexes and devaluing them in the process.

[jmb]

Maybe an RSC used a rep dial?

[mansun]

Or maybe the E is in the movement.....

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[O.Z.]

On 7/24/2019 at 1:30 PM, mansun said:

 

"Swiss Mad" will l bring it back Rolex.....its the real deal. Regards Mansun

 

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Replica or genuine should read Swiss Made (?)

[mansun]

It's Real..... Bought it in Dublin in Weirs 2013

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[automatico]

I would keep it as is because it is unique.

The E may have peeled off after it was pad printed on the dial.  Sometimes the dials are so slick the printed letters/markers come off or slide out of place.

 

[Nanuq]

I'd keep it purely for the irony.

[mansun]

I wonder how much it's worth without the E.

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[David David]

maybe uncalculable value in the future...lol