I wouldnt want a watch to match my car personally, but rather a watch that would fit the way I dress/my personality etc. Cant go wrong with a sub but he may not appreciate it enough in comparison to canal crap everyone has around him. Not knowing him, but knowing he bought a bought a sort of sleek, stylish and quite fast Caddy 4 door, I would get him a BCE Ultimate or if he like smaller watches a 7750 SS daytona. Both of these watches are very in demand genuine wise right now.