Keep in mind that any automatic watch has some type of clutch to isolate the rotor from the mainspring and allow the crown to wind the watch.
The rotor to the mainspring is a geared up set of gears, many many turns of the rotor are needed to turn the mainspring one full wind. When you use the crown, no matter the type of automatic movement, you are driving these gears in reverse, a SLIGHT turn on the crown, has the gears closest to the rotor, and the clutches, spinning like mad, that is where the damage is caused...it is not designed to run in reverse.
SLOW winding and only enough to get the movement running is the best long term care you can give your automatic...